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Putting the Enterprise in the Cloud

We’re used to associating Google with the best. The cutting edge. However, this dominance has yet to assert itself  in the race to dominate cloud computing. A race currently being led by Amazon Web Services. In constructing the most valuable company ever, Google has amassed an unparalleled cloud stack, appealing to end users and developers alike. Yet, at least when it comes...

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Canadian Black Friday: A Tradition ‘Pulled’ From The States

Black Friday hasn’t always been a Canadian tradition, in fact only 8 years ago Canadian’s were still quietly judging Americans for their alarming behaviour only hours after celebrations of giving thanks. But, with the Canadian retail market slowly on the decline and our dollar often following suit retailers felt the need to keep sales north of the border. Black Friday as...

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Gradient Boosting to the Xtreme – Part I

A key element of Rubikloud’s philosophy around software is that machine learning should be embedded into business software, not necessarily to replace human intuition, but rather, to augment and enhance it. The reasons for why we believe that to be true, you can refer to Kerry’s posts here: HOW TO USE MACHINE LEARNING TO FURTHER RETAIL ANALYTIC CAPACITY  AN INSIDER'S VIEW OF...

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Definition of Done

At Rubikloud, we focus heavily on shipping well-engineered products that are driven by data science and machine learning. That means we spend a lot of time prototyping and working through very large datasets and iterating over performance and feature considerations. This process requires many teams to work together to achieve a complete and shippable product. However, as any Product Manager knows,...

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Retailers – Stop Being So Afraid of Machine Learning

Machine learning is a scary word for some retailers. Maybe they fear super-powered robots bent on taking over the world, but more likely they are nervous to place so much trust in artificial intelligence or new technology. While change can be frightening, machine learning is the best way for businesses to gain powerful marketing insights and engage with customers. What marketers...

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