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Vote For Retail on October 19th

In the upcoming weeks, Canadians will be making their way to the election polls. While most voters are concerned with common issues like health care, the environment, child care and retirement, there is another matter that deserves attention. Employing 2.2 million, the most Canadians of any sector, the retail industry impacts communities and is a large contributor to the Canadian...

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We are Launching RUDI!

It's time to share the amazing work and progress the Rubikloud team made on our platform! Check out our new video here. Today Rubikloud is launching an end-to-end retail intelligence platform, named RUDI, that will transform the retail landscape forever. No longer will multi-channel retailers need expensive long-term multi-year Big Data projects. No longer will retailers need to overhaul legacy...

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Canada is Opening the Doors to a Brighter Retail Future

At the beginning of 2015, things were looking less than promising for the Canadian retail landscape. An array of stores had shut down, and Target’s massive Canadian experiment had been a massive failure. But with the holiday season just around the corner, retail in Canada is looking more promising than ever with a number of luxury brands from all over...

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Big Data and E-Commerce: How Global Retailers Are Adapting

Are offline and online retail channels different from each other? Both channels aim to optimize the customer experience, drive traffic & frequency, increase basket sizes and improve sales & margin. Yes, the goals of each channel are the same, but the access to data in the e-commerce world is a major difference. It ultimately improves the channel’s ability to deliver...

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The Retailer/Consumer Data Struggle: Who Wins?

How valuable is your data? We have all reached the general consensus that consumer data is valuable, that is why we continue to see innovative ways for retailers to capitalize on it like beacons and elaborate customer loyalty programs. But consumers should start to question how much value the retailers are getting out of their data, and is it a...

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Data Driven Marketing Decisions
Data-driven decisions in retail need to rely on more than legacy analytics.

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