Determine which trade promotions drove actual value for your business
TRADE PROMOTION FORESIGHT
Evaluating trade promotion success is more complex than just calculating sales lift and evaluating margin impact. Understanding how promotions affect other product lines and categories, across all retail channels, is critical to determine trade promotion value. Rubikloud’s AI Engine provides deep, post-event insights on promotional lift, residual basket, item importance, price elasticity, and other factors to provide a holistic view of promotional effectiveness.
Test Any Promotional Event
Forecast the performance of any potential promotional event
TRADE PROMOTION FORESIGHT
Predicting retail performance of trade promotions is a time consuming task that is difficult to evaluate. This leads to teams recycling previous plans and programs without truly understanding their impact on the business. Rubikloud’s AI Engine is able to simulate all of your potential promotion scenarios, while considering all relevant factors, in real-time to help your teams determine the optimal promotion.
Fully Automated Calendar
Automated promotion plans that maximize sales and minimize trade spend
AI-POWERED TRADE PROMOTIONAL CALENDAR
Trade Promotion planning is a long-lead, manual process that absorbs a large amount of Account and Brand Managers’ time. Rubikloud’s AI Engine generates a fully automated calendar of optimized promotional events that accounts for promotion mechanics, duration, and business constraints. This process automation improves promotion planning by reducing organizational silos, and supports your teams to focus on the more human, higher-value aspects of their work.
Why Choose Rubikloud?
01
UNIFIED DATA
Our expandable solutions ingest data from all your raw sources and quickly converts it into a clean, usable data model. This removes the onus from internal resources and allows for seamless integration back into your legacy systems.
02
REAL PRODUCT. REAL RESULTS.
Our proven solutions are deployment ready, no need for costly custom builds or lengthy sessions that never lead to anything tangible. This approach delivers the fastest time to value on the market while optimizing total cost of ownership.
03
WORLD LEADING CPG-SPECIFIC ML
Using our best-in-class, industry specific Machine Learning expertise, we tackle the most complex and nuanced business challenges uniquely impacting retailers.
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