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Personalization 2.0 [Infographic]


Posted in Marketing
By Taylor Longfield on February 22, 2016

Personalization is evolving. What used to be as simple as including a name in an email, or wishing the subscriber a “Happy Birthday”, will no longer be enough to meet consumer demands. With Big Data technology, enterprises can create a seamless experience for users across all touch points. Innovative startups are using machine learning and retail expertise to create true 1:1 shopping experiences. Personalization 2.0 is the future, are you prepared?

Read the full white paper here.

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